!['Call Of Duty' Launches Battle Pass As Industry Continues To Shift]( "'Call Of Duty' Launches Battle Pass As Industry Continues To Shift")
Activision Blizzard, Inc. (NASDAQ: ATVI) rolled out its new "Call of Duty: Modern Warfare" battle pass, along with other new Season One content, a move KeyBanc says makes sense given that the battle pass is becoming the standard gamers are used to. Why The Battle Pass? The battle pass model is becoming the industry standard, shifting away from the paid downloadable content model, KeyBanc analyst Tyler Parker wrote in a note.
from Yahoo Finance https://ift.tt/348wsVT
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